Having been a long time user and manager of Adwords Campaigns I’ve been forced to find and manage PPC Alternatives for clients.
Realizing how difficult it can be for many small and local business to break the high bid barrier on Adwords we need to discuss some PPC Alternatives. Google Adwords is clearly the established leader in the Pay Per Click industry, from the number of eyeballs you can get on your ad, to the advanced management tools that Google Adwords has for its
Google has announced that they made 52 changes in April. Which of these changes are relevant to your website rankings and how do you have to react to these changes?
What has happened?
Every month, Google publishes the changes that they made during the last month. This April, Google made 52 changes. Not all of these changes are relevant to the rankings of your web pages.
Some of the changes dramatically changed the way Google ranks web pages on the search result pages.
Which changes are
It seems that Google releases a new ranking algorithm update every week. Last week, Google’s Matt Cutts announced that there is another algorithm update that targets web spam. What does this mean for your rankings and how must you react?
Google doesn’t like web spam
“In the next few days, we’re launching an important algorithm change targeted at webspam. The change will decrease rankings for sites that we believe are violating Google’s existing quality guidelines.
We’ve
Facebook, Twitter, LinkedIn, Google+, which one should I be using and for delivering what information?
Most of us have our favorite networks we use and for different reasons. We also come from a variety of industries that are prone to using specific social networks. This info-graphic shows us the differences between the major social network, which one is best for different situations and some great tips for using them as a Secret Weapon!
Click here for full InfoGraphic
Google has recently published their monthly “Search quality highlights” post. In March, Google made 50 changes. What are the most important changes and do you have to change something on your web pages?
Not all of Google’s changes affect your rankings
Most of the 50 changes that Google did in March won’t affect your search engine rankings. For example, Google’s Autocomplete feature now supports math symbols. This makes it easier to search for popular equations
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